What it is: A hydrating shampoo that gently clarifies the scalp from stubborn buildup, while cleansing and hydrating for up to four days of anti-frizz, leaving hair shiny, smooth, and glossy.

Key Benefits: 
- Gently cleanses the scalp from stubborn buildup
- Hydrates and tightens strands to reduce frizz
- Leaves hair smooth, soft, and with a high-shine finish

Highlighted Ingredients:
- Hyaluronic Acid: A powerful acid that retains moisture to keep hair hydrated, smoother, and shinier.
- Glycolic Acid: A naturally derived fruit acid that exfoliates the scalp and smooths hair to reduce frizz.
- Wild Rose in Oil: Rich in vitamins A, C, and E to restore moisture, strengthen, add shine, and reduce frizz.

What Else You Need to Know: New Gloss Absolu, for up to four days of anti-frizz* and bouncy, glossy hair. This range is formulated with hydra-glazing technology that contains hyaluronic acid,* glycolic acid,* and wild rose in oil leaving hair feeling soft, smooth, and with a high-shine finish. The hydra-illuminating shampoo works to cleanse and hydrate, while tightening the hair strands for a high-shine, smooth finish to reduce frizz.